Unlock your business potential in Vietnam by partnering with Gem Localize.

Arrow pointing right

We are a business localization agency committed to helping foreign businesses enter and expand in the Vietnamese market.

With 19 years of experience in professional translation and over a decade in market research in Viet Nam, the founder recognizes that access to reliable information is key to reducing uncertainty and mitigating business risks.

This understanding inspired the establishment of a company dedicated to assisting foreign businesses with both language support and market insights.

About Us

We are a business localization agency committed to helping foreign businesses enter and expand in the Vietnamese market.

Point of contact in Viet Nam to enhance opportunities for market entry and business expansion, offering local insights, industry connections, and strategic support.

Mission

Unlock your business potential in Vietnam

✴︎

Gem Localize - Shooting for excellence

✴︎

Unlock your business potential in Vietnam ✴︎ Gem Localize - Shooting for excellence ✴︎

Director’s Profile - Nguyen Ai Thu

Thu has nearly two decades of expertise in language localization. With a robust background in linguistics (BA) and strategic management (MBA), she has seamlessly blended language proficiency with business acumen to foster effective communication across diverse industries.

Throughout her impressive career, she has collaborated with over 50 clients, establishing long-term partnerships that underscore her commitment to quality against cost efficiency. Her work spans various sectors, including technical specifications, business, marketing, medical equipment, education, legal regulations, game content, information technology, and more.

Driven by a passion for breaking down language and culture barriers, she has consistently delivered exceptional results, ensuring that product internationalization is effortless for her clients. Her extensive experience in language localization, interpretation, writing, and transcription set a high standard for excellence in the translation industry.

She has a proven track record in market development and regional coordination, particularly in the fresh produce sector, FMCG, and agribusiness. With a deep understanding of strategic partnerships, she has successfully collaborated with local governments, industry stakeholders, and leading retailers and distributors to enhance trade promotion and streamline supply chains.

Her expertise in providing comprehensive market intelligence and conducting specialized training on fruit handling has been pivotal in positioning Australian stone fruit in the Vietnamese market. She is dedicated to driving sustainable growth, exemplified by her contribution to the successful market access of summerfruit in challenging landscapes.

From 2012 to 2022, she served as a Market Research Partner for renowned organizations, including GlobalData, Spire Research and Consulting, Sonoco Products, and Nextyn Advisory. This role showcased her ability to craft effective market entry strategies across diverse sectors.